I have worked closely with artisans and small business owners for 20 years and I witness firsthand both the joys and difficulties of pursuing creative careers.
Choosing the Right cCommerce Platform for Creative Sellers: Shopify vs Squarespace vs WordPress
My goal here is to provide you with a balanced, impartial overview of each platform based on real-world use.
Why your links should never say “click here”
Making a few key changes to your link text will improve the search engine optimisation (SEO) and accessibility of your website.
One simple step to increase video view time
Whether it’s TikTok, Reels or longer form content on YouTube you need to make viewers stick around.
Web design lingo: learn the terms professionals use so you can talk confidently with your designer
What’s a CTA, what does parallax mean?
.AU domain names are available, here’s why you should buy one…
Open to anyone with a verified connection to Australia.
Why you should build your brand on beliefs not benefits or features
If you want to sell what you make online your customers need to believe in your product.
My Favourite Tools for Working from Home
I’ve compiled a list of my favourite tools that help me work remotely and do what I do simply and efficiently.
8 tips to prepare and manage your website through COVID-19
Most businesses are experiencing disruptions, here’s some helpful tips that you can implement on your current website and from home.
3 simple steps to plan your website navigation menu
These simple steps will help you prep for the overall plan of your site if you’re starting from scratch or strategically rethinking your current one.
Essential creative business tools to bring order to chaos
A of all the tools I use to run my business. Some of them you might know already and some may even seem obvious!
3 Ways to Organise your Instagram Feed
Advance planning is really the key to having a great looking feed and it’s also a great time saver.